Google Cloud Platform is 60% less expensive for compute than other clouds for many workloads, with £0 paid upfront. Google Compute Engine has even dropped prices 3 times in 3 years

Google Cloud Platform takes pay-as-you-go pricing to the extreme, with industry leading innovations like per-second billing and automatic discounts with sustained usage. Custom Machine Types can save you up to 50% by matching the machine you want for your workload, eliminating over-provisioning to fit a vendor’s rate card. Other providers force you to pay by the hour for a job you only run for minutes or force you to buy 32 GB when you only need 20 GB, which adds unnecessary costs to your bill. Pay-as-you-go pricing amounts to real savings.

The second you turn off services is the second you stop paying for that service.1 Unlike traditional hosting solutions, we don’t rely on long-term contracts to keep our customers. Customers have many reasons to continue to use GCP including our competitive pricing, automatic usage discounts, best-in-class performance, innovative solutions, and strong security principles and practices. We’re confident that we can earn your business without prepaid lock-in.